2024 is key for e-commerce, with dates like Winter Sales, Valentine's, Easter, Mother's and Father's Days, Summer Sales, Black Friday, and Christmas. Plan marketing around these and other special days to boost sales.
Introduction
In the e-commerce world, key dates are crucial for marketing and sales teams. These strategic moments are opportunities to maximize customer engagement and boost sales through targeted promotions. This article will detail the important events of 2024, offering suggestions for campaign ideas for each occasion.
French Calendar of Events and Key Commercial Dates in 2024
January 2024
- January 8: Back to School
- January 10 - February 6: Winter Sales
- January 19: World Popcorn Day
- January 21: World Hug Day
February 2024
- February 2: Candlemas
- February 10 - 25: Zone A Holidays
- February 14: Valentine's Day
- February 17 - March 3: Zone C Holidays
- February 24 - March 10: Zone B and Corsica Holidays
March 2024
- March 1: Compliment Day
- March 3: Grandmother's Day
- March 8: International Women's Rights Day
- March 17: St. Patrick's Day
- March 18: World Recycling Day
- March 21: Start of Spring
- March 22: World Water Day
- March 27: Cheese Day
- March 31: Daylight Saving Time begins
April 2024
- April 1: Easter / April Fool's Day
- April 6 - 21: Zone A Holidays
- April 7: World Health Day
- April 13 - May 28: Zone C Holidays
- April 20 - May 5: Zone B Holidays
- April 22: Earth Day
- April 27 - May 12: Corsica Holidays
- April 29: World Dance Day
May 2024
- May 1: Labor Day / Opening of the Paris Fair
- May 2: World Sun Day
- May 4: Star Wars Day
- May 8: Armistice 1945
- May 9: Europe Day / Ascension Day
- May 14: Start of the Cannes Film Festival
- May 20: Roland Garros / Whit Monday
- May 25: International Geek Day
- May 26: Mother's Day
- May 31: World No Tobacco Day / Neighbors' Day
June 2024
- June 1: Champions League Final
- June 3: World Bicycle Day
- June 5: World Environment Day
- June 8: World Oceans Day
- June 11: Wellness Day
- June 14: Blood Donor Day
- June 15: World Hunger Day
- June 16: Father's Day
- June 21: Summer begins
- June 22: Music Festival
- June 26 - July 16: Summer Sales
July 2024
- July 1: Wimbledon starts
- July 3: World Plastic Bag Free Day
- July 6: World Kiss Day / Summer Holidays begin
- July 14: National Day
- July 17: World Emoji Day
- July 21: Tour de France ends
- July 28: Grandparents' Day
- July 30: World Friendship Day
August 2024
- August 8: International Cat Day
- August 12: World Youth Day
- August 13: International Left-Handers Day
- August 15: Assumption
- August 19: World Humanitarian Day
- August 26: International Dog Day
- August 28: Paralympic Games begin
September 2024
- September 2: Back to School / World Beard Day
- September 9: World Teddy Bear Day
- September 10: World First Aid Day
- September 16: World Cleanup Day
- September 17: Car-Free Day
- September 21: Autumn begins
- September 23: International Day of Sign Languages
- September 26: World Maritime Day
October 2024
- October 1 - 31: Pink October
- October 4: World Animal Day
- October 5: World Teachers' Day
- October 6: Grandparents' Day
- October 13: World Burger Day
- October 16: World Food Day
- October 19 - November 3: All Saints' Day Holidays
- October 27: Daylight Saving Time ends
- October 31: Halloween
November 2024
- November 1: All Saints' Day / Movember
- November 3: World Kindness Day
- November 4: Back from All Saints' Day Holidays
- November 10: International Interns Day
- November 11: Armistice 1918
- November 20: World Children's Rights Day
- November 28: Thanksgiving
- November 29: Black Friday
December 2024
- December 1: World AIDS Day
- December 2: Cyber Monday
- December 4: Cookie Day
- December 5: World Volunteer Day
- December 8: World Climate Day
- December 10: World Human Rights Day
- December 13: International Raclette Day
- December 20: World Christmas Sweater Day
- December 21 - January 6: Christmas Holidays
- December 21: Winter begins
- December 25: Christmas
- December 31: New Year's Eve
Public Holidays 2024
- Easter Monday: April 1
- Labor Day: May 1
- Victory 1945: May 8
- Ascension Day: May 9
- Whit Monday: May 20
- National Day: July 14
- Assumption: August 15
- All Saints' Day: November 1
- Armistice 1918: November 11
- Christmas: December 25
Conclusion
For online stores, seizing these opportunities is crucial. Plan your campaigns around these events to boost sales and strengthen your customer relationships. Use this list as a guide to orchestrate your marketing actions throughout 2024
